April 2025 Newsletter Sponsorship Report
62Active Sponsors
106Total Placements
1.7Avg per Sponsor
13Categories
11Newsletters
Market Moves
- Clerk led with 8 placements (7.5% share)
- Developer Tools & APIs was the top category with 61 placements
- Bytes saw the most sponsor activity (21)
Sponsor Activity
One-off sponsors: 45
| Sponsor | Placements | Share | Δ MoM | Category |
|---|---|---|---|---|
| 8 | 7.5% | 0 | Security & Compliance | |
| 7 | 6.6% | +3 | Developer Tools & APIs | |
| 5 | 4.7% | -2 | Developer Tools & APIs | |
| 5 | 4.7% | +5 | Developer Tools & APIs | |
| 5 | 4.7% | +5 | AI & ML Platforms | |
| 4 | 3.8% | 0 | AI & ML Platforms | |
| 4 | 3.8% | +4 | AI & ML Platforms | |
| 3 | 2.8% | 0 | Cloud & Infrastructure | |
| 3 | 2.8% | -1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 3 | 2.8% | +3 | ||
| 2 | 1.9% | +2 | Vertical SaaS (Health, Ed, HR, etc) | |
| 2 | 1.9% | 0 | Developer Tools & APIs | |
| 2 | 1.9% | +1 | Consumer Products & Services | |
| 2 | 1.9% | +2 | Developer Tools & APIs | |
| 2 | 1.9% | +1 | Design & UX Tools | |
| 2 | 1.9% | +2 | Developer Tools & APIs | |
| 2 | 1.9% | 0 | AI & ML Platforms |
One-Off Sponsors
One-off sponsors: 45
| Sponsor | Placements | Δ MoM | Category |
|---|---|---|---|
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | ||
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | Productivity & Collaboration | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | 0 | ||
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | Productivity & Collaboration | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | -1 | Developer Tools & APIs | |
| 1 | +1 | Design & UX Tools | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | ||
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | ||
| 1 | +1 | ||
| 1 | +1 | ||
| 1 | +1 | ||
| 1 | +1 | ||
| 1 | +1 | ||
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | ||
| 1 | +1 | ||
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | ||
| 1 | +1 | Design & UX Tools | |
| 1 | +1 | ||
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | ||
| 1 | +1 | Events & Conferences | |
| 1 | +1 | ||
| 1 | -1 | CRM, Sales & GTM Tools | |
| 1 | 0 | ||
| 1 | -1 | Developer Tools & APIs | |
| 1 | -1 | Security & Compliance | |
| 1 | -1 | Developer Tools & APIs | |
| 1 | +1 | ||
| 1 | +1 | Security & Compliance |
Category Snapshot
Developer Tools & APIs
27 sponsors61 placements • 58%
AI & ML Platforms
13 sponsors25 placements • 24%
Cloud & Infrastructure
10 sponsors20 placements • 19%
Other
18 sponsors20 placements • 19%
Security & Compliance
4 sponsors11 placements • 10%
View all categories
Productivity & Collaboration
9 sponsors9 placements • 8%
Vertical SaaS (Health, Ed, HR, etc)
2 sponsors5 placements • 5%
Analytics & BI
3 sponsors5 placements • 5%
Design & UX Tools
3 sponsors4 placements • 4%
Consumer Products & Services
1 sponsors2 placements • 2%
Fintech & Payments
1 sponsors2 placements • 2%
Events & Conferences
1 sponsors1 placements • 1%
CRM, Sales & GTM Tools
1 sponsors1 placements • 1%
Newsletter Activity
Bytes had the most activity with 21 sponsorships
| Newsletter | Placements | Share | Δ MoM |
|---|---|---|---|
| 21 | 19.8% | 0 | |
| 19 | 17.9% | +4 | |
| 19 | 17.9% | +1 | |
| 14 | 13.2% | +6 | |
| 7 | 6.6% | -5 | |
| 6 | 5.7% | +3 | |
| 6 | 5.7% | +4 | |
| 6 | 5.7% | 0 | |
| 5 | 4.7% | -4 | |
| 3 | 2.8% | +1 | |
| 3 | 2.8% | -3 |
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