The Meaning Behind Status Signals

These signals help you understand how brands are engaging with newsletters. They show you which brands are actively buying, which ones are scaling up, and which ones are returning after a break.

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🟢 High-Volume Buyers This Week

These brands ran 4 or more placements in the last 7 days.


🔁 Back After a Break

Dormant brands that have resumed activity after a long absence.


📈 Repeat Buyers

Brands with repeating buys in the past 14 days.


🆕 Recent New Sponsors

New brands detected in the last 14 days.