June 2025 Newsletter Sponsorship Report
163Active Sponsors
325Total Placements
2.0Avg per Sponsor
15Categories
30Newsletters
Market Moves
- Clerk led with 21 placements (6.5% share)
- Developer Tools & APIs was the top category with 166 placements
- TLDR saw the most sponsor activity (37)
Sponsor Activity
One-off sponsors: 97
| Sponsor | Placements | Share | Δ MoM | Category |
|---|---|---|---|---|
| 21 | 6.5% | +1 | Security & Compliance | |
| 11 | 3.4% | +4 | Developer Tools & APIs | |
| 8 | 2.5% | +8 | AI & ML Platforms | |
| 8 | 2.5% | -4 | Developer Tools & APIs | |
| 7 | 2.2% | +4 | Cloud & Infrastructure | |
| 6 | 1.8% | +2 | AI & ML Platforms | |
| 6 | 1.8% | +2 | Vertical SaaS (Health, Ed, HR, etc) | |
| 5 | 1.5% | +3 | AI & ML Platforms | |
| 5 | 1.5% | +5 | Vertical SaaS (Health, Ed, HR, etc) | |
| 5 | 1.5% | +5 | Security & Compliance | |
| 5 | 1.5% | +5 | Design & UX Tools | |
| 5 | 1.5% | +5 | AI & ML Platforms | |
| 5 | 1.5% | +5 | AI & ML Platforms | |
| 5 | 1.5% | +5 | Security & Compliance | |
| 5 | 1.5% | +5 | AI & ML Platforms | |
| 4 | 1.2% | +4 | Vertical SaaS (Health, Ed, HR, etc) | |
| 4 | 1.2% | +4 | AI & ML Platforms | |
| 4 | 1.2% | +4 | Marketing & Growth Tools | |
| 3 | 0.9% | 0 | Developer Tools & APIs | |
| 3 | 0.9% | +3 | Cloud & Infrastructure | |
| 3 | 0.9% | +3 | AI & ML Platforms | |
| 3 | 0.9% | +3 | AI & ML Platforms | |
| 3 | 0.9% | +3 | CRM, Sales & GTM Tools | |
| 3 | 0.9% | +1 | Developer Tools & APIs | |
| 3 | 0.9% | +3 | AI & ML Platforms | |
| 3 | 0.9% | +2 | Developer Tools & APIs | |
| 3 | 0.9% | +1 | Developer Tools & APIs | |
| 3 | 0.9% | +2 | Cloud & Infrastructure | |
| 3 | 0.9% | +1 | Security & Compliance | |
| 3 | 0.9% | +3 | Security & Compliance | |
| 3 | 0.9% | +3 | AI & ML Platforms | |
| 2 | 0.6% | +2 | AI & ML Platforms | |
| 2 | 0.6% | 0 | Cloud & Infrastructure | |
| 2 | 0.6% | +1 | Developer Tools & APIs | |
| 2 | 0.6% | +1 | Developer Tools & APIs | |
| 2 | 0.6% | +2 | CRM, Sales & GTM Tools | |
| 2 | 0.6% | +2 | Security & Compliance | |
| 2 | 0.6% | +2 | AI & ML Platforms | |
| 2 | 0.6% | 0 | AI & ML Platforms | |
| 2 | 0.6% | +2 | Cloud & Infrastructure | |
| 2 | 0.6% | 0 | Developer Tools & APIs | |
| 2 | 0.6% | +2 | Developer Tools & APIs | |
| 2 | 0.6% | +2 | AI & ML Platforms | |
| 2 | 0.6% | +2 | Developer Tools & APIs | |
| 2 | 0.6% | +2 | Cloud & Infrastructure | |
| 2 | 0.6% | +2 | Analytics & BI | |
| 2 | 0.6% | +2 | AI & ML Platforms | |
| 2 | 0.6% | +2 | Developer Tools & APIs | |
| 2 | 0.6% | +2 | AI & ML Platforms | |
| 2 | 0.6% | +1 | Productivity & Collaboration | |
| 2 | 0.6% | +2 | AI & ML Platforms | |
| 2 | 0.6% | 0 | Fintech & Payments | |
| 2 | 0.6% | +2 | Developer Tools & APIs | |
| 2 | 0.6% | +2 | Analytics & BI | |
| 2 | 0.6% | +2 | Security & Compliance | |
| 2 | 0.6% | -1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 2 | 0.6% | +2 | Developer Tools & APIs | |
| 2 | 0.6% | 0 | Developer Tools & APIs | |
| 2 | 0.6% | -4 | Developer Tools & APIs | |
| 2 | 0.6% | +2 | Productivity & Collaboration | |
| 2 | 0.6% | 0 | AI & ML Platforms | |
| 2 | 0.6% | +2 | Fintech & Payments | |
| 2 | 0.6% | 0 | AI & ML Platforms | |
| 2 | 0.6% | +2 | Other / Unclassified | |
| 2 | 0.6% | +1 | AI & ML Platforms | |
| 2 | 0.6% | +2 | Vertical SaaS (Health, Ed, HR, etc) |
One-Off Sponsors
One-off sponsors: 97
| Sponsor | Placements | Δ MoM | Category |
|---|---|---|---|
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Consumer Products & Services | |
| 1 | +1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 1 | +1 | Productivity & Collaboration | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 1 | +1 | Productivity & Collaboration | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Consumer Products & Services | |
| 1 | +1 | Other / Unclassified | |
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | Productivity & Collaboration | |
| 1 | +1 | AI & ML Platforms | |
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | Security & Compliance | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Consumer Products & Services | |
| 1 | +1 | Security & Compliance | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 1 | +1 | Security & Compliance | |
| 1 | 0 | Cloud & Infrastructure | |
| 1 | -1 | Analytics & BI | |
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | Security & Compliance | |
| 1 | +1 | Other / Unclassified | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | Other / Unclassified | |
| 1 | +1 | Consumer Products & Services | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Fintech & Payments | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Productivity & Collaboration | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Ecommerce Platforms & Tools | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | 0 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 1 | 0 | Cloud & Infrastructure | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | CRM, Sales & GTM Tools | |
| 1 | +1 | AI & ML Platforms | |
| 1 | -1 | Developer Tools & APIs | |
| 1 | +1 | Fintech & Payments | |
| 1 | 0 | Fintech & Payments | |
| 1 | +1 | Analytics & BI | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 1 | +1 | Fintech & Payments | |
| 1 | +1 | AI & ML Platforms | |
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Consumer Products & Services | |
| 1 | -2 | Developer Tools & APIs | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | AI & ML Platforms | |
| 1 | 0 | AI & ML Platforms | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | +1 | Other / Unclassified | |
| 1 | +1 | Fintech & Payments | |
| 1 | -1 | Developer Tools & APIs | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | Developer Tools & APIs | |
| 1 | 0 | Security & Compliance | |
| 1 | +1 | AI & ML Platforms | |
| 1 | +1 | Analytics & BI | |
| 1 | +1 | Design & UX Tools | |
| 1 | +1 | Cloud & Infrastructure | |
| 1 | +1 | Vertical SaaS (Health, Ed, HR, etc) | |
| 1 | 0 | Developer Tools & APIs | |
| 1 | +1 | Security & Compliance | |
| 1 | 0 | AI & ML Platforms |
Category Snapshot
Developer Tools & APIs
77 sponsors166 placements • 51%
AI & ML Platforms
59 sponsors119 placements • 37%
Cloud & Infrastructure
32 sponsors62 placements • 19%
Productivity & Collaboration
34 sponsors61 placements • 19%
Security & Compliance
16 sponsors60 placements • 18%
View all categories
Vertical SaaS (Health, Ed, HR, etc)
16 sponsors32 placements • 10%
Analytics & BI
12 sponsors22 placements • 7%
Consumer Products & Services
10 sponsors20 placements • 6%
CRM, Sales & GTM Tools
10 sponsors19 placements • 6%
Fintech & Payments
9 sponsors11 placements • 3%
Design & UX Tools
5 sponsors10 placements • 3%
Marketing & Growth Tools
5 sponsors10 placements • 3%
Events & Conferences
3 sponsors6 placements • 2%
Other / Unclassified
5 sponsors6 placements • 2%
Ecommerce Platforms & Tools
1 sponsors1 placements • 0%
Newsletter Activity
TLDR had the most activity with 37 sponsorships
| Newsletter | Placements | Share | Δ MoM |
|---|---|---|---|
| 37 | 11.4% | 0 | |
| 34 | 10.5% | +34 | |
| 32 | 9.8% | +32 | |
| 28 | 8.6% | +28 | |
| 27 | 8.3% | +27 | |
| 23 | 7.1% | +6 | |
| 15 | 4.6% | 0 | |
| 14 | 4.3% | +14 | |
| 12 | 3.7% | +12 | |
| 12 | 3.7% | -1 | |
| 10 | 3.1% | +6 | |
| 10 | 3.1% | -5 | |
| 9 | 2.8% | -4 | |
| 9 | 2.8% | +5 | |
| 7 | 2.2% | +3 | |
| 6 | 1.8% | +2 | |
| 6 | 1.8% | -1 | |
| 6 | 1.8% | 0 | |
| 6 | 1.8% | -1 | |
| 6 | 1.8% | +6 | |
| 4 | 1.2% | +4 | |
| 4 | 1.2% | 0 | |
| 4 | 1.2% | +4 | |
| 4 | 1.2% | +1 | |
| 4 | 1.2% | -1 | |
| 3 | 0.9% | -1 | |
| 3 | 0.9% | +3 | |
| 2 | 0.6% | 0 | |
| 1 | 0.3% | +1 | |
| 1 | 0.3% | +1 |
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